The library has arranged for a trial for the Digital Consumer module from Passport.
Passport Digital Consumer is a market research database that examines how technological advances, the arrival of smartphones and location-based tools are forever altering the way consumers browse and buy products and services in this new digital era.
Contents Include :
- Landscape analysis on digital readiness across 19 countries
- Purchases and payment data from 2 payer’s locations and by 4 device types across 6 industry sectors
- 35 Digital Indicators across 85 countries
- Articles, Opinion pieces, Strategy briefings and Datagraphics
Trial expires on 18 September 2017
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Last updated on 04 Sep 2017 .