Join us for a Book Launch: Accelerating Digital Transformation of SMEs

Join us for a Book Launch: Accelerating Digital Transformation of SMEs

Accelerating Digital Transformation of SMEs

By (author): Clarence Goh, Yuanto Kusnadi, Benjamin Lee, Gary Pan and Seow Poh Sun 

Thursday, 11 May 2023, 6 PM - 7:15 PM (SGT)

Quiet Area, Li Ka Shing Library, Level 5

Digital transformation is happening across all industries worldwide, including in Singapore. This book seeks to provide insights on how small and medium enterprises (SMEs) can embark on their own journeys of digital transformation, while at the same time remaining agile in responding to industry and consumer needs. It will outline how firms can foster a culture of business transformation to improve efficiency and productivity; elaborate on how the COVID-19 pandemic has accelerated the digital transformation process, and how it has provided new opportunities; present a roadmap on how SMEs can navigate through the artificial and data analytics revolution; and provide recommendations on how SMEs can partner with institutes of higher learning. It concludes by elaborating on the skillsets and capabilities needed to drive digitalisation.  

Register Today


6:00 PM - 6:05 PM

SMU Libraries Welcome:
Shameem Nilofar

University Librarian
Singapore Management University

6:05 PM - 6:10 PM

Opening Address:
Professor Lim Sun Sun

Vice President, Partnerships and Engagement
Professor of Communication and Technology
Singapore Management University

6:10 PM - 6:15 PM

Book Launch

6:15 PM - 6:45 PM

Fireside Conversation – Relevance of Digital Transformation for SMEs in Singapore with

Kevin Lee
Managing Consultant, Light Bulb Advisory
Adjunct Teaching Mentor,
Singapore Management University

Eddie S.C. Lee
Director, Sales, Marketing and Innovation
XDel Singapore Pte Ltd

moderated by:
Associate Professor Yuanto Kusnadi
Associate Professor of Accounting (Education)
Academic Director (SMU-X)

6:45 PM - 6:55 PM

Q & A

6:55 PM - 7:00 PM

Authors Closing Remarks

7:00 PM - 7:15 PM

Book Signing & Refreshments

Supported by

World Scientific